Financial Planning

Professional Financial Planning is the process which aims to help you realise your ambitions - whatever they may be. As...

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When you retire you still need food and shelter as an absolute minimum, but of course you will want to maintain the lifestyle...

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Wealth Management

Wealth, just like your health, must be carefully preserved. Your assets need to be protected against the potential threats of...

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Savings & Investments

Often, people save for a specific reason and it's usually the safest way to build up a pot of money. It’s less risky than...

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Welcome to Sterling Independent Advisers,
Independent Financial Advisers in Hemel Hempstead, Hertfordshire

The great joy of financial freedom is having your heart and mind free from worry about life's uncertainties, and our aim is to pave the way for a more secure financial future for you, your family and for businesses of all sizes.

You are the focus of our business: You, your life, your family, your future.

Our understanding of your current financial situation is the keystone to the formulation of a financial plan which will meet your future needs. Many people have goals and dreams, but a goal without a plan is just a wish... an achievable goal is a dream with a deadline.

So it all starts with listening. We listen to your needs, your hopes your dreams, and we formulate a plan, which enables us to offer you clear, no-jargon advice on the most appropriate financial products for your personal circumstances.

This is the start of our journey together, to prepare the plan to meet your goals, to ensure that you, your family and your assets are protected, and to help you build a brighter, more secure future.

Call us today on 01442 233210 or complete our short enquiry form on our contact page and we'll be pleased to help you.

We offer an unlimited range of mortgage products, where we can be paid by either a fee of 0.5% of the loan amount or by commission from the lender.

The value of your investment can go down as well as up and you may not get back the full amount invested

Your home or property may be repossessed if you do not keep up repayments on your mortgage

  • We have been using Sterling for some years now and have always found their service to be excellent.

    Mr & Mrs J. - Hemel Hempstead

  • Keith has been our financial adviser for over ten years now and the advice he has given us on our investments and pension planning has been first class. His advice is clear and understandable and it has always delivered to our expectations. I would have no hesitation in recommending Keith and the team at Sterling.

    Mr & Mrs S. - Epping

  • We have often talked about all you did for us back in 2005 when we retired. You researched and advised to give us the very best of help and guidance. This has ensured that we have been financially comfortable during these past ten years, thank you.

    Mr & Mrs T - Rustington

  • We have been dealing with Sterling for several years now based on recommendation. The service they provide is first class with great attention to detail and the customers best interests are always at the forefront. We have our own personal adviser Keith, who has provided clear and beneficial advice in a relaxed and reassuring manner.  Would highly recommend Sterling and the services they provide.


    Paul B. - Croxley Green

  • We have been clients of Sterling for around 15 years, they have always given us top class advice in a way that we can easily understand and act upon.

    Mr and Mrs H, Redbourn, Herts

  • Thank you for the advice and recommendations you gave. We were pleased with the friendly and professional presentation of the information and the clear and understandable explanation of the choices available to us at both our meeting and in your subsequent report. We have now received all documentation relating to the new investments and pension transfers and look forward to doing further business with you in the future.

    Mr & Mrs W - Berkhamsted